download Sony's Press release (pdf,new window) -07 Jan 2010

Introducing the prototype NXCAM product, Sony's first professional AVCHD camcorder. It can record stunning quality 1920 x 1080 images at 24Mbps (50i or 25p), as well as supporting 720/50p and Standard Definition recording. Operational flexibility is further enhanced by support for dual media. The primary recording media is Memory Stick Pro consumer memory cards, which are affordable, readily available worldwide and subject to continuous development. There is also an all-new optional 128Gb Flash Memory Unit which offers 11 hours recording time at 24Mbps. As with Sony's HYBRID HDV range, usage of the media is designed to be as flexible as possible - allowing simultaneous recording to dual media or a choice between media depending on the customer requirements.

To fully realise the potential of the AVCHD codec in a compact camcorder, the prototype utilises much of the same advanced technology used in the multiple-awarding winning HVR-Z5E. Sony's newly designed G Lens provides excellent resolution, colour and contrast, in combination with 3 x 1/3-inch Exmor CMOS Sensor system using ClearVid array for excellent low-light sensitivity.

This new compact camcorder is ideal when high performance is demanded using only available light. The ergonomically designed body allows flexible shooting under any conditions, while maintaining Sony's worldwide reputation for quality and high performance.

All NXCAM Camcorders come supplied with a 2-year PrimeSupport contract which offers unique extra services and benefits for added peace of mind.

more details here(new window,courtesy of Sony Professional Services)

presentation courtesy of Paul Brown, Visual Impact UK (our parent company)